2I1. Marketing Methodology

1. ODM, Original Design Manufacturer; Original Design, Different Manufacturer
High end: complicated but there is Product Support.
Wholesaler; B2C; Mobile Phone; Challenge is on Product Sales.
Performance top important
insurance/debt/bond: no
backup/security/investment: no
e.g. Bible (66 Book of Canon) (Lutheran)

2. JDM, Joint Design Manufacturer; Partial Original Design, Different Manufacturer
Competitor: expensive but there is Product Aftersales.
Sale Representative; C2C; House; Challenge is on Accounting.
Cost top important
insurance/debt/bond: yes
backup/security/investment: yes
e.g. Bible conjunction with Islamic Law (Eastern Orthodox)

3. OEM, Original Equipment Manufacture; Original Manufacturer, Different Design
Aftermarket: well-rounded but there is Product Warranty.
Distributor; B2B; Personal Computer; Challenge is on Logistic.
Cost top important
insurance/debt/bond: no
backup/security/investment: no
e.g. Completed Bible (73 Book of Canon)(Catholic)

4. ODM, Original Design Manufacturer; Original Design, Different Brand
High end: complicated but there is Product Manual.
Wholesaler; B2C; Car; Challenge is on Finance.
Performance top important
insurance/debt/bond: yes
backup/security/investment: yes
e.g. Four Gospel supplement with Quran (22 Book of Canon)(Fundamentalist)

5. OBM, Original Brand Manufacturer; Original Brand, Different Manufacturer
Low end: lite but there is Product Care.
Retailer; C2B, Quartz Watch; Challenge is on Marketing.
Quality top important
insurance/debt/bond: no
backup/security/investment: yes
e.g. Systematic theology and 5 Books of Law (Charismatic)

6. OBM, Original Brand Manufacturer; Original Brand, Different Design
Low end: lite but there is Product Assurance.
Retailer; C2B, Clothes; Challenge is on Market Claim.
Quality top important
insurance/debt/bond: yes
backup/security/investment: no
e.g. Scientific theology and Four Gospel (Reformed)

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